Michigan Athletics Teams with Edyoucore to Offer Student-Athletes Financial Education

September 18, 2019

Program Kicked-Off in June with Sessions at Schembechler Hall on the University of Michigan Campus

Ann Arbor, Mich. – The University of Michigan athletics department has teamed-up with Edyoucore Sports & Entertainment to provide the program’s student-athletes with Financial Education. Michigan’s engagement with Edyoucore began in June with sessions at Schembechler Hall on the University of Michigan campus.  Edyoucore was founded by financial services veteran, Drew Hawkins and provides financial education services designed to educate, equip and empower individuals to make more informed business, financial and lifestyle decisions.

Edyoucore conducted two interactive workshops led by Hawkins and former NFL player and Edyoucore advisor, Bart Scott, a native of Detroit.  The first session included the football team, the second session included athletes from various sports.  The student-athletes will continue their education throughout the fall semester by participating in Edyoucore’s “Playbook for Success” program that pairs in-person sessions to a customized digital platform.

“We are very excited to be working with Michigan and their student-athletes,” said Hawkins.  “The kickoff sessions went very well, and the participants were engaged with us as we dove into our Playbook for Success.  This program will positively impact Michigan’s student-athletes and equip them with the financial education needed to be successful in their personal lives.”

The online software offered by Edyoucore will enable Michigan’s student-athletes to complete modules focused on specific financial education components (e.g. credit, taxes, retirement, savings) most relevant to their demographic.  Each participant’s progress will be monitored, and data will be captured to calculate results as the modules are completed.

Bart Scott leading a session with Michigan student-athletes.

Edyoucore’s team consists of industry experts and financial services veterans. Senior Advisors include former University of Maryland Athletic Director, Kevin Anderson and longtime sports agent and current adjunct professor in Sports Law at the University of Virginia School of Law, Donald Dell. Additional advisors are former athletes such as Scott and NBA All-Star, Antoine Walker, as well as actress, director and producer, Tamara Tunie.

“Thanks to Michigan for giving us the opportunity to educate their student-athletes and provide them with life tools that will help them off the field,” said Scott.  “I told them they will spend a lot more time outside that uniform than they will in it, and knowing how to manage finances will help secure a positive future no matter what path they choose.”

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